Millennials have quickly overtaken Baby Boomers and Generation X as the dominant generational demographic in the world. Goods and services have swiftly begun to leverage the growing buying power of this age group. But how are these consumers
Why Do Americans Have a Bad Relationship with Money?
Well over half of Americans (66%) check their bank account at least once per week. A similar majority (73%) also reported they carry two or fewer credit cards. (Lexington Law) Another 53% consider paying off debt a high priority. Surely, such signs
Do Account Holders Really Want Personalization?
The short answer is no. The longer answer is “Yes. Maybe. But only if you respect my privacy, security, respect personal space, and can avoid being creepy.”
Account Holders Say “Yes” to Branches! But Love Digital.
Roughly 50% of account holders visited a branch for information, advice, questions, or to open an account in the past two years, according to a study from Celent (Shevlin). An average of 40% of consumers consider convenient locations a factor in
Why Should Your Financial Institution Invest in Video?
How much video have you watched recently? What about your friends, children, coworkers? If you have been anywhere near social media, news sites, or…you know, the internet, you have likely seen and or watched at least a few seconds of footage. Because
Your Account Holders Crave More, Better Communication
Today’s consumers admit to knowing very little about managing finances. But they want to learn. Even better, they want to learn from you. J.D. Power reports 78% of US retail banking customers would prefer to receive financial advice or guidance from