Millennials have quickly overtaken Baby Boomers and Generation X as the dominant generational demographic in the world. Goods and services have swiftly begun to leverage the growing buying power of this age group. But how are these consumers
What is the “NEW” Financial Health?
We’ve all heard (discussed, planned, promoted, etc.) terms such as “financial wellness,” “financial literacy,” and even “financial health.” They are well known within the financial services industry as studies have shown US consumers have a bad
PR – Meet You at the ATM: NRL Federal Credit Union Partners with FCTI to Offer Dynamic Messaging to Cardholders at 7-Eleven Locations Throughout the US
MBA® Screen Upgrade program delivers custom messages to NRL Federal Credit Union cardholders at over 8,000 7-Eleven stores nationwide.
Nailing the First Impression – Account Holder Onboarding Strategies that Work
55% of most checking account portfolios are not fully engaged, reported Tricia Hrotko, Regional Executive for Digital Onboarding, Inc. speaking on stage at The Financial Brand Forum 2019. This statistic is especially daunting when you realize digital
Account Holders Say “Yes” to Branches! But Love Digital.
Roughly 50% of account holders visited a branch for information, advice, questions, or to open an account in the past two years, according to a study from Celent (Shevlin). An average of 40% of consumers consider convenient locations a factor in
Why Should Your Financial Institution Invest in Video?
How much video have you watched recently? What about your friends, children, coworkers? If you have been anywhere near social media, news sites, or…you know, the internet, you have likely seen and or watched at least a few seconds of footage. Because