Social media platforms are arguably the most accessible, least expensive way to generate greater outreach to current and potential account holders. With 42% of the world population (around 3.2 million) and over three-quarters of the Gen X and
3 Barriers Found Through “Non-Obvious Thinking” from Rohit Bhargava
“In a world where everyone is one click away from being a self-declared expert, learning to think differently is more important than ever.” (Bhargava, Non-Obvious 2019)
Nailing the First Impression – Account Holder Onboarding Strategies that Work
55% of most checking account portfolios are not fully engaged, reported Tricia Hrotko, Regional Executive for Digital Onboarding, Inc. speaking on stage at The Financial Brand Forum 2019. This statistic is especially daunting when you realize digital
Three Little (Giant) Steps to Differentiating Your Financial Institution Marketing
Most marketing sucks, said Christopher Lester, Founder and Chief Strategist for C4ward Strategies speaking on stage at the Financial Brand Forum 2019. A majority of people (91%) say ads are more intrusive now than they were two years ago. So, how is
Fast Marketing Strategy Insights from Gary Vaynerchuk #FBForum
Gary Vaynerchuk is an influencer, five-time best selling author, investor, and serial entrepreneur. Vaynerchuk, or “GaryVee,” has millions of social media followers and a penchant for the occasional f-bomb. But there is one thing he isn’t…afraid.